We deliver your peer-reviewed research to the right doctors, at the right time, on the platforms they know and trust.
We deliver your peer-reviewed research to the right doctors, at the right time, on the platforms they know and trust.
We deliver your peer-reviewed research to the right doctors, at the right time, on the platforms they know and trust.
Since 2016
001
0+
0+
countries where campaigns have been deployed
0+
0+
countries where campaigns have been deployed
0+
0+
countries where campaigns have been deployed
0+
0+
countries where campaigns have been deployed
002
0K+
0K+
reads of peer-reviewed articles by target HCPs
0K+
0K+
reads of peer-reviewed articles by target HCPs
0K+
0K+
reads of peer-reviewed articles by target HCPs
0K+
0K+
reads of peer-reviewed articles by target HCPs
003
0M+
0M+
impressions by target HCPs
0M+
0M+
impressions by target HCPs
0M+
0M+
impressions by target HCPs
0M+
0M+
impressions by target HCPs
004
0%
0%
performance-based pricing
0%
0%
performance-based pricing
0%
0%
performance-based pricing
0%
0%
performance-based pricing
Doctors trust peer-reviewed research more than any other source of medical education¹˒²
Swipe Health is the global authority in getting your most important content - your research, read by the right doctors, at the right time.
It’s not jusT
It’s not JusT THE DATA— it’s The delivery
The datA—
The datA—
it’s The delivery
iT'S The delivery
For decades, pharma marketers and medical affairs teams have shared at least one goal: to get the right data in front of the right doctors - influencing behaviours that improve patient care.
Yet despite over $20bn³ spent annually on resources, marketing, medical education, outreach, and deployments, the reality is that:
Ads are largely ignored⁴
Ads are largely ignored⁴
Ads are largely ignored⁴
Online CME is often left unfinished⁵'⁶
Online CME is often left unfinished⁵'⁶
Online CME is often left unfinished⁵'⁶
Field teams have less face-to-face time than ever⁷
Field teams have less face-to-face time than ever⁷
Field teams have less face-to-face time than ever⁷
Meanwhile, peer-reviewed research remains the most trusted, credible, and persuasive source of medical education for HCPs¹'² and has been shown to directly influence clinical decision-making and prescribing behaviour⁸'⁹
Yet it rarely gets the visibility it deserves.
Introducing
RWI Campaigns™
(Real-World Influence)
RWI Campaigns™ embed your important research directly into the online journeys of your target HCPs, on platforms they already know and trust - at optimal moments of clinical curiosity.
An RWI event happens when a target HCP clicks and reads your article in a credible, non-promotional environment. This approach can shape clinical thinking and, in some cases, prescribing decisions⁷'⁸. With performance-based pricing, you only pay when your target clinicians engage, meaning no wasted budget.
001
Identify
Define key literature that supports brand education/messaging
001
Identify
Define key literature that supports brand education/messaging
001
Identify
Define key literature that supports brand education/messaging
003
Engage
Reach doctors at the “teachable moment”
003
Engage
Reach doctors at the “teachable moment”
003
Engage
Reach doctors at the “teachable moment”
002
Integrate
Plug that literature into the online journeys of your target specialists
002
Integrate
Plug that literature into the online journeys of your target specialists
002
Integrate
Plug that literature into the online journeys of your target specialists
004
Measure
Track every RWI event with transparent dashboards
004
Measure
Track every RWI event with transparent dashboards
004
Measure
Track every RWI event with transparent dashboards
Your publication
Trusted platform
Target specialist
Whether
you’re focused on maximising campaign ROI
or building
clinical trust
RWI Campaigns™ cater to your respective goals,
and deliver proof you can act on.
I’m in Marketing
001
See how RWI drives engagement, brand recall, and measurable ROI.
I’m in Medical Affairs
001
See how RWI drives engagement, education and impact at scale.
Whether you’re focused on maximising campaign ROI or building clinical trust
RWI Campaigns™ cater to your respective goals, and deliver proof you can act on.
I’m in Marketing
001
See how RWI drives engagement, brand recall, and measurable ROI.
I’m in Medical Affairs
001
See how RWI drives engagement, education and impact at scale.
Whether you’re focused on maximising campaign ROI or building clinical trust
RWI Campaigns™ cater to your respective goals, and deliver proof you can act on.
I’m in Marketing
001
See how RWI drives engagement, brand recall, and measurable ROI.
I’m in Medical Affairs
001
See how RWI drives engagement, brand recall, and measurable ROI.
impact at scale
40+ countries and counting...
8,000,000+
8,000,000+
Specialist impressions
8,000,000+
8,000,000+
Specialist impressions
8,000,000+
8,000,000+
Specialist impressions
40+
40+
Countries Deployed
40+
40+
Countries Deployed
40+
40+
Countries Deployed
250,000+
250,000+
RWI Events
250,000+
250,000+
RWI Events
250,000+
250,000+
RWI Events
Since 2016, Swipe Health has partnered with 30+ leading pharma companies at local, regional, and global levels with impact-driven, performance-based campaigns that only charge for verified HCP engagement.
Since 2016, Swipe Health has partnered with 30+ leading pharma companies at local, regional, and global levels with impact-driven, performance-based campaigns that only charge for verified HCP engagement.
Since 2016, Swipe Health has partnered with 30+ leading pharma companies at local, regional, and global levels with impact-driven, performance-based campaigns that only charge for verified HCP engagement.
You already have the impactful content—
your research.
Now, ensure it reaches the right clinicians, at the right moment, in the channels they trust most - and unlock the impact it was designed to create.
References
1. Wolters Kluwer Health. Physician Trust in Sources Survey. 2022.
2. Elsevier Health. Clinician of the Future Report. 2023.
3. SmartInsights. Display Advertising Click-Through Rates. 2024.
4. eMarketer. US Healthcare & Pharma Digital Ad Spending 2023.
5. Cook DA, et al. Internet-Based Learning in the Health Professions: A Meta-analysis. JAMA. 2008;300(10):1181-1196.
6. O’Brien Pott M, et al. Barriers to identifying and obtaining CME: a national survey of physicians, nurse practitioners and physician assistants. BMC Med Educ. 2021;21:168.
7. ZS Associates. Access Monitor Report. 2012–2023.
8. BioPharma Dive. Physician Access for Sales Reps at Historic Lows. 2023.
9. Lucas BP, Evans AT, Reilly BM, et al. The impact of evidence on physicians’ inpatient treatment decisions. J Gen Intern Med. 2004;19(5):402–409.
Copyright © 2025 SwipeHealth. All rights reserved
You already have the impactful content—
your research.
Now, ensure it reaches the right clinicians, at the right moment, in the channels they trust most - and unlock the impact it was designed to create.
References
1. Wolters Kluwer Health. Physician Trust in Sources Survey. 2022.
2. Elsevier Health. Clinician of the Future Report. 2023.
3. SmartInsights. Display Advertising Click-Through Rates. 2024.
4. eMarketer. US Healthcare & Pharma Digital Ad Spending 2023.
5. Cook DA, et al. Internet-Based Learning in the Health Professions: A Meta-analysis. JAMA. 2008;300(10):1181-1196.
6. O’Brien Pott M, et al. Barriers to identifying and obtaining CME: a national survey of physicians, nurse practitioners and physician assistants. BMC Med Educ. 2021;21:168.
7. ZS Associates. Access Monitor Report. 2012–2023.
8. BioPharma Dive. Physician Access for Sales Reps at Historic Lows. 2023.
9. Lucas BP, Evans AT, Reilly BM, et al. The impact of evidence on physicians’ inpatient treatment decisions. J Gen Intern Med. 2004;19(5):402–409.
Copyright © 2025 SwipeHealth.
All rights reserved
You already have the impactful content—
your research.
Now, ensure it reaches the right clinicians, at the right moment, in the channels they trust most - and unlock the impact it was designed to create.
References
1. Wolters Kluwer Health. Physician Trust in Sources Survey. 2022.
2. Elsevier Health. Clinician of the Future Report. 2023.
3. SmartInsights. Display Advertising Click-Through Rates. 2024.
4. eMarketer. US Healthcare & Pharma Digital Ad Spending 2023.
5. Cook DA, et al. Internet-Based Learning in the Health Professions: A Meta-analysis. JAMA. 2008;300(10):1181-1196.
6. O’Brien Pott M, et al. Barriers to identifying and obtaining CME: a national survey of physicians, nurse practitioners and physician assistants. BMC Med Educ. 2021;21:168.
7. ZS Associates. Access Monitor Report. 2012–2023.
8. BioPharma Dive. Physician Access for Sales Reps at Historic Lows. 2023.
9. Lucas BP, Evans AT, Reilly BM, et al. The impact of evidence on physicians’ inpatient treatment decisions. J Gen Intern Med. 2004;19(5):402–409.
Copyright © 2025 SwipeHealth. All rights reserved
You already have the impactful content—
your research.
Now, ensure it reaches the right clinicians, at the right moment, in the channels they trust most - and unlock the impact it was designed to create.
References
1. Wolters Kluwer Health. Physician Trust in Sources Survey. 2022.
2. Elsevier Health. Clinician of the Future Report. 2023.
3. SmartInsights. Display Advertising Click-Through Rates. 2024.
4. eMarketer. US Healthcare & Pharma Digital Ad Spending 2023.
5. Cook DA, et al. Internet-Based Learning in the Health Professions: A Meta-analysis. JAMA. 2008;300(10):1181-1196.
6. O’Brien Pott M, et al. Barriers to identifying and obtaining CME: a national survey of physicians, nurse practitioners and physician assistants. BMC Med Educ. 2021;21:168.
7. ZS Associates. Access Monitor Report. 2012–2023.
8. BioPharma Dive. Physician Access for Sales Reps at Historic Lows. 2023.
9. Lucas BP, Evans AT, Reilly BM, et al. The impact of evidence on physicians’ inpatient treatment decisions. J Gen Intern Med. 2004;19(5):402–409.